TAP In with Tristan : 3 Factors in Being Seen By Recruiters on LinkedIn

Tristan talks about a couple of factors that will increase your chances of being seen by a recruiter on LinkedIn. Even though most of us know that LinkedIn is the largest professional social networking site on the internet, many people still sleep on how clutch LinkedIn can be when it comes to your career. According to a 2020 study conducted by Jobvite, 72% of recruiters utilize the platform to find and vet candidates. Listen to the full tip to hear about the three factors Tristan says influence the chances of your being seen by recruiters on the platform.

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TRANSCRIPT

Tristan: What’s going on, Living Corporate? It’s Tristan, and I want to thank you for tapping back in with me as I provide some tips and advice for professionals. Today, let’s talk about a couple of factors that will increase your chances of being seen by a recruiter on LinkedIn.

Even though most of us know that LinkedIn is the largest professional social networking site on the internet, many people still sleep on how clutch LinkedIn can be when it comes to your career. The platform provides opportunities for people to network, land jobs, and build businesses.

According to a 2020 study conducted by Jobvite, 72% of recruiters utilize the platform to find and vet candidates. When I speak to people about LinkedIn, one of the first questions I’m asked is, “how can I make sure that those recruiters actually find me?” That’s a great question. Let’s talk about 3 factors that impact if you show up in recruiter’s searches.

First up, similar to your resume, keywords are important. There are a couple of places that are search optimized where you can infuse keywords and skills throughout your profile. Your headline is the first section, next is your summary, the third is your experience, and the last is your skills section.

Next is your location. Most recruiters run proximity-based searches when filling roles, as many prefer to hire local candidates over candidates in another city. If you’re looking to move to an area, I always suggest changing the location on your profile to that city or metropolitan area. There is also the #OpenToWork feature that allows you to list up to 5 locations that you are interested in working in.

The last factor is your level of engagement on the platform. LinkedIn tracks how active you are on the platform and sends more people your way if you post, comment, and message people using LinkedIn. They see this as an indicator that you are likely to respond to a recruiter if they message you.

So, if you’re truly want to make sure a recruiter can find you on LinkedIn, make sure you take these factors into account.

This tip is brought to you by Tristan of Layfield Resume Consulting. Check us out on Instagram, Twitter, and Facebook @layfieldresume, or connect with me, Tristan Layfield, on LinkedIn.

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